Western brands blurred on China TV

(FASTNEWS | COLOMBO) – Chinese TV stations have been blurring out Western brand logos in their programmes, in a show of support for China’s Xinjiang cotton campaign.

The move has delayed some broadcasts, as post-production editors censor everything from T-shirts to shoes.

Western retailers are facing a backlash in China after they expressed concern over the alleged use of minority Uyghur forced labour in cotton production.

Beijing denies this, and many brands have faced boycotts in recent days.

There has been massive online outrage, and celebrities have been publicly severing ties with Western brands and expressing support for Xinjiang cotton.

Now popular TV shows are rushing to show their support – but with unintentionally funny results.